Blog: "One Month after Amnesia's release"

[superluser]

I mentioned this before, but have you considered doing some some sort of bonds for your next release? For example, if the release will be going for $20 again, instead of having (or another option in addition to) an $18 preorder, have a $20 bond that you can buy with a return of something like a penny for every 200 copies sold within the first month. You get more money up front that way, and (assuming similar sales to Amnesia and limiting bond sales to 15000), you'd get about two dollars back, which would be the same as the preorder price. Then, you could turn around and buy the release at full retail, and either take the two dollars, or use that as part of an investment in the next game.