Thats reason why I like to work on decision-side CS myself. Else these stupid arguments will arise like what to put there, what jumpscares etc. Other way is easy. I am creator, I decide what to add and not. Beta testers only give opinion and it is up to me should I do as they suggest or not. IT is indeed wise to listen them, but in the end I make decision
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That should apply to everyone and in that part you are correct - It is up to creator, does he want to make story or maybe it is just jumpscare map/story. We can only give out our opinion "I dont like jumpscares. I would prefer if there would be less that and more story to tell!"